- Posted by: Qualitas Funds
- Categories: Acquisitions, Enconomic Environment, Private Equity Industry
We are pleased to announce the recent incorporation of Dragon Rouge to Qualitas Funds I portfolio. The company has been acquired by one of our French managers.
The company was founded in 1984, it is an independent design agency specialized in brand strategy, corporate content, and digital activation, among others. In the last year (2021), it generated a 27M€ turnover and employed over 250 people in 8 different offices worldwide. For more than 35 years Dragon Rouge has been a strategic partner of different iconic companies in various industries as FMCG, sports or oil and gas companies.
The International network, optimization of financial performance and fostering of the organic growth and bolt-on acquisitions to develop technical capabilities, are the main pillars of the strategy.
This deal is completed through a primary Management Buy-Out led by its managing director and 11 top executives. Our fund manager acquired a majority stake of the company.